In Q3 of 2024, Georgia recorded 2.4 million international visits, marking a slight 2% rise YoY, primarily attributed to a 15% decrease in same-day trips, while overnight trips increased by 8%.
In Q3 of 2024, outbound visits declined by 7% YoY, possibly due to rising travel costs, particularly in Türkiye, the top destination for Georgian outbound visitors, where inflation led to a 68% YoY increase in hospitality costs.
Over two years, 125,000 people attended performances as part of the “Starring Georgia” series, while income generated from ticket sales amounted to GEL 21.4 million, with tourists contributing 16%.